Category: People (page 2 of 2)

The Imagine Express 2017 expedition arrives this afternoon at 4YFN!

The countdown of the 4th edition of Imagine Express is already unstoppable. The 5,000-minute journey will come to an end today. This afternoon, at 6:00 pm, the five winning teams of the Imagine Express 2017 hackatrain will present at the 4 Years From Now (4YFN) Nestlé Stage the mobile apps developed during their intense disruptive innovation adventure between the cities of Barcelona, Paris and London.

To end this special day, for both dreamers and Imagine Express 2017 staff, we spoke with David Domingo, 4YFN Content Manager, to explain his experience as a jury and as a partner in this disruptive innovation program.


David, you participated as a jury in the live selection of one of the dreamers, what qualities or skills do you think a dreamer should have to get on the mobile apps train?
I was in the selection of dreamer for Business category and the qualities that I valued most were the self confidence to achieve a goal, teamwork and energy. Knowledge of the world of business, technology and economy is difficult to assess in such a short time and for me they are secondary in processes of creativity and innovation like Imagine Express.

What does Imagine Creativity Center contribute to 4YFN?
The final Imagine Express presentation event is always welcome in the 4YFN Barcelona program because it brings a flow of creativity and fresh ideas into a pre-startup state that enriches the event. In addition, we lower the average age of the attendees 😉

This year is the 4th edition of 4YFN and also the 4th edition of Imagine Express, what balance do you make of these four years of 4YFN? What happened at this time?
4YFN was born as a project of the Mobile World Capital Foundation to organize a complementary event to the Mobile World Congress for the entire startup ecosystem that flourished in Barcelona 4 years ago. Now it is a global business platform that will hold 7 events on 3 continents during 2017, as well as other innovation and business projects for startups, investors and corporations.

4YFN has its own identity beyond the Mobile World Congress, although we are also very well working with them in their congresses around the world.

The growth of 4YFN has followed the same evolution and emergence as the startup ecosystem of Barcelona in recent years, which reflects that we are in a good moment, although there is still much to do to reach all the potential that can have the city As an innovation hub.

How do you see 4YFN in four years?
In the next 4 years, our objective is to globalize the platform and geographically still further to support more startups and ecosystems, and to interconnect them, always with Barcelona as a base for the import and export of innovation. We also want to create an active and committed mass of members not only with their projects, but with the community in order to lead technological innovation.

And, of course, in four years I hope to be able to hold a 4YFN Barcelona 2021 event that occupies 8 halls of Fira Montjuïc and … welcome to the 8th edition of Imagine Express!

My experience in Imagine Silicon Valley 2016 by Dreamer Andrea Ortega

Imagine Creativity Center is a creativity and innovation center that organizes innovation trips around the world in which many different individuals work in teams to find solutions to the challenges posed by the sponsoring companies. Its founder is Xavier Verdaguer, a Spanish serial entrepreneur who lived in Silicon Valley for many years and fell in love with the attitude and ambition of the people to develop world-changing projects.

Imagine was founded in 2011 with a one-month program in Silicon Valley to ensure that participants, called dreamers, learned-by-doing developing ideas for the sponsors and, at the same time, made an immersion in the most innovative and entrepreneurial ecosystem in the world. After some years learning from this experience of joining diverse talent and creating teams that generate great ideas, Imagine has continued to launch new editions such as Imagine Express, Imagine 7 Islands or Imagine Latam, amongst others.

During the last month of July, I had the chance to participate in Imagine Silicon Valley 2016 developing a disruptive innovation project on behalf of Cuatrecasas Gonçalves Pereira, as one of the sponsors of the program. Cuatrecasas is a leading law firm in Spain and Portugal advising on all areas of business law and the first law firm to participate in this innovation program.

I have had the opportunity to live and work together with an incredible team of staff and dreamers at Hero City, a unique co-working space at Draper University. In addition, we visited some of the most relevant technological companies in the Valley, such as Google, Facebook, Twitter, AirBnB, Pinterest and Dropbox, amongst others. We also conducted activities in Stanford and Berkeley Universities and met relevant personalities such as Angelika Blendstrup, Joaquim Trias, Daniel Kottke and Jordi Argente, amongst many others.

I can say that thanks to this experience I have discovered people, places, cultures, companies and technologies that have boosted my creativity to the extent that I have been able to lead a project regarding Blockchain and Smart Contracts in a field of activity that was completely unfamiliar to me –the global trade industry– and that involves knowledge of different areas and a very different way of working to my day to day lawyer experience.

Blockchain, like many other emerging technologies, has the potential to transform many sectors and, therefore, requires end-to-end solutions. Consequently, as a lawyer, the opportunity to develop new skills and to work multidisciplinary with talented people in an ecosystem such as Silicon Valley, has opened my mind to a new and exciting way of working and living. Precisely, one of my professional dreams has always been to innovate in one of the most traditional sectors, the legal industry.

In my opinion, Imagine’s model of bringing together people with great enthusiasm and very different talents and skills –in terms of their age, experience and occupation– to find innovative solutions to challenges posed by sponsors, combining work, fun and team experience and the discovery of new things, is the way of working that will prevail in the future.

I will highlight five common points that I consider play a part in the success of Imagine’s model and of the model implemented by Silicon Valley technology companies.

1. People’s attitude

One of Imagine’s key elements is the selection of its participants, the so-called dreamers, who, regardless of their age, experience and occupation, must share a common pattern: enthusiasm for learning and creating new things in teams, ambition and desire to change the world, a positive attitude towards challenges, working capability, determination, responsibility, compromise and generosity. Attitude is essential and, at Imagine, one can feel a special positive attitude and passion for learning, changing the world and sharing.

In this regard, if there is something that makes a difference of Silicon Valley with the rest of the world is precisely people’s attitude. Technology companies are looking to hire intelligent, hard-working, creative and determined people, that are not afraid to try new things and making mistakes and that are good team players. In fact, in many cases they prefer an acqui-hire over expensive recruitment processes that lead to hiring normally one person who may not fit the culture or a given team. In addition, their employees are people who, in general, value most working with bright people, who inspire them and with whom they love working.

2. Creating an enabling environment for innovation

Imagine designs innovation trips that put you out of your comfort zone, in such a way that the enabling environment to develop innovative solutions arises. This model, which combines hard work, leisure and learnings –learnings not strictly about your occupation or your culture, but about other very different professions, places and people– is at the heart of innovation. Ideation must be multidisciplinary, including a divergent part, not connected with your challenge, and a convergent part, connected with it. If you only take into account information exclusively connected with the challenge you are trying to solve, the solution will not be very disruptive. The greater the divergence, the greater the potential of developing disruptive ideas. In fact, the best ideas usually come from professionals that are not experts in a given area. An example of this can be seen in the legal industry, where disruption is coming from professionals outside of the legal profession.

In this regard, professionals at Silicon Valley technology companies come from various fields and, all together, talk dozens of languages. They represent the global public for which they work. This diversity is very positive for the interaction and the generation of ideas. In addition, workspaces and cafeterias are designed to promote the interaction amongst professionals, discussions and games.

3. Design horizontal and flexible structures

One of the things that has surprised me about Imagine is that we were all treated as equals at the time of sharing our ideas and thoughts, regardless of our age –which ranged from 15 to 45 years– and experience. This horizontal model creates very important bonds between people and is a great retention mechanism for organizations.

This is something that is also considered relevant in technology companies. Indeed, despite the strong growth witnessed in just a few years, they have made considerable efforts to maintain the open culture that can often be seen in the beginnings of a company when everybody contributes in practical ways and feels comfortable sharing ideas and opinions. In addition, they place great importance on learning from mistakes and put working capacity over experience.

Moreover, employees value the flexibility and horizontality and, therefore, the trust placed in them, as well as all the benefits and facilities that they are granted. In fact, these companies have teams specifically responsible for ensuring the happiness of professionals.

4. Create teams to develop common challenges

I consider that a key element for Imagine’s success is that specific teams are created to solve a concrete challenge. Therefore, its members have a common goal and feel totally involved in its solution. Otherwise, it is very difficult that professionals of different disciplines, which are not used to working together, can innovate.

In this regard, technology companies work in many cases in small startups in a multidisciplinary and flexible way. In addition, they conduct internal competitions on an annual basis to present ideas and projects, and the winning proposals are developed inside the companies.

5. Creativity is developed through method

Another thing I have learned at Imagine is that creativity and innovation skills are learned through method. We can all be creative and innovate. As Javier Ideami said to us, it is a muscle we must train. We have the potential to become what we dream of being. That is precisely one of the main objectives of Imagine, to promote the talent and creativity of the people that participate in its programs.

On the other hand, the people who work in the main technology companies in the most entrepreneurial ecosystem in the world have come this far through their own effort and ambition, in the same way as I have been able to participate in this program. In this respect, one of the things that caught my attention is the number of Spanish professionals leading projects in some of the most relevant technology companies of the Valley. This shows that we can get where we dream of. We set ourselves our own limits.

In this context, another learning worth noting is that we should not fear sharing our ideas. Execution is the most important aspect and, while sharing, we can test our idea and add up with others’ ideas.

Finally, in my previous experience, I have realized that writing helps me to reflect and learn. This is something that is also considered important in Silicon Valley, where they are more used to, for instance, keep minutes of all meetings. As David Urbano said to us, what is not written is not recorded in our brains, so we do not learn.

Ultimately, I believe that Imagine has designed a model capable of generating a key environment to awaken and promote inspiration, creativity and enthusiasm for pursuing the dreams of the people that share these innovation trips. This in turn enables the development of disruptive innovation solutions for the companies that sponsor the programs and promotes intrapreneurial attitude.

In my opinion, this model will prevail in the future in organizations, as is already the case in the world’s leading technology companies, because it generates the favorable environments for innovation. This is key to maintain a competitive advantage in any market.

I would like to thank, firstly, Cuatrecasas, and specially our president Rafael Fontana and our CIO Francesc Muñoz, the trust placed in me for this project. I feel proud to be part of a firm that represents many of the mentioned values, especially with regards to giving young professionals voice and participating in innovation projects such as Imagine. I also wish to thank the team of Bergé for their implication and cocreation efforts in this project.

Last but not least, I would like to thank the staff of Imagine, specially its founder Xavier Verdaguer, who is an inspiring model for all of us, and the dreamers, for having the opportunity to share with them this experience. Now I am lucky to be part of this amazing family that is Imagine because, as Xavier says, having participated as dreamer in one of its programs is just the beginning.

Many thanks to all of you!

Do not miss the following summary video of this experience by Berta Vicente Salas:

Andrea Ortega Villalobos
Lawyer at Cuatrecasas, Gonçalves Pereira

Daria Shornikova, new staff member.

Querido Dreamer,

Desde hace ya un tiempo guardo un amor secreto. 

Estoy enamorada de la pasión, la valentía, el atrevimiento, el ingenio, la belleza de la mente. De tu pasión, tu valentía, la belleza de tu mente, Dreamer.

En San Petersburgo, donde nací, hay un bar que celebra el fin de año todas las noches. Y el sol casi no se pone en verano. Y los puentes sobre los ríos que cortan la ciudad en dos se levantan demasiado pronto por la noche y te dejan atrapada y a la aventura.  Así puedes pasar horas hasta que se abra el metro, en vela, bailando con desconocidos y soñando despierta. Organizando festivales musicales y carreras deportivas, gestionando eventos para museos y foros, produciendo exposiciones y espectáculos, asistiendo a algún embajador… haciendo un poco de magia por ahí.

Así viví un rato. Luego empecé a viajar siguiendo la llamada de este enamoramiento. Y me trajo a Barcelona, una parada bajo una condición indiscutible. Me prometía lo que tanto deseaba: un proyecto inolvidable, asombroso, impactante, y que cambia vidas.

So, frankly, my dear, ha llegado el momento. Creo que hemos estado destinados el uno para el otro.

Hasta ahora te observaba desde la distancia. Y cuando el capitán me extendió la mano con confianza y me invitó a subirme a bordo, por fin me he armado de valor. Valor para acercarme a ti. Valor para acompañarte en tu camino, cuidarte y ser tu apoyo para que tus (y ya nuestros) sueños se hagan realidad. Para que cambiemos el mundo juntos.

Te dejo esta carta para que sepas que estoy ahí, y puedes contar conmigo. Para todo lo que te IMAGINEs.

Siempre soñando,

Daria Shornikova

Staff member de Imagine desde julio 2016


CUATRECASAS, GONÇALVES PEREIRA presents the dreamer that will develop a disruptive innovation project at Imagine Silicon Valley 2016

We are very happy to welcome Cuatrecasas, Gonçalves Pereira as main partner of Imagine Silicon Valley 2016 and Andrea Ortega Villalobos as the Cuatrecasas representative Dreamer. Making the world a better place together!

Cuatrecasas, Gonçalves Pereira is a leading law firm in Spain and Portugal. The firm represents some of the largest companies in both countries and advises foreign investors interested in the Iberian market on all areas of business law. The firm was granted the Financial Times Innovative Lawyers 2015 award.

Cuatrecasas, Gonçalves Pereira is the first law firm that participates in this disruptive innovation program. Innovation is key to improve the management of its resources and to develop new products and services in order to provide clients with efficient and flexible advisory services.

Andrea Ortega Villalobos was born in a little village on the northern coast of Spain, Laredo (Cantabria). She studied primary, middle and high school at St. George’s English School Bilbao and her undergraduate studies in Law and Business Management at Deusto University. During her university studies, she participated in several programs and events related to innovation and entrepreneurship and discovered her passion. She loves to meet people with her same enthusiasm to explore and develop new projects. In addition, she did several internships in law firms, worked as a volunteer and collaborated as editor in Qué Aprendemos Hoy, the leading crowdlearning community in Spain. During her final year at university, she was granted a scholarship to attend a master`s program at UIBE University in Beijing.

Subsequently, she started her Masters of Laws at Esade in Barcelona and her Masters of International Business Law at the Center for Transnational Legal Studies, a program of Georgetown University, in London. During her studies in London, she researched about the evolution of the legal industry in the United Kingdom and, in February 2015, she started her own blog regarding innovation in the legal industry at a global level, Global Legal Challenges. In addition, she co-founded Nuevos Juristas, a platform that connects law students and lawyers interested in the intersection between law, technology and innovation.

She joined the London office of Cuatrecasas, Gonçalves Pereira in January 2015 and incorporated in the Program for International Advocacy (Programa Pro Abogacía Internacional, PPAI) of the firm. The PPAI is unique in the Spanish legal sector, offering lawyers more opportunities for training and work experience. It has three stages: (i) rotation through the firm’s different practice areas and offices, (ii) a master’s degree at an international university, and (iii) secondments in leading law firms. After completing these three stages, lawyers return to Cuatrecasas, Gonçalves Pereira with new experiences and language skills.

Andrea Ortega Villalobos started a rotation in the insolvency & litigation department of the Barcelona office in November 2015 and presented a project to the firm to participate in Imagine Silicon Valley 2016, which was considered a perfect complement to other innovative projects developed by Cuatrecasas, Gonçalves Pereira in the framework of its strategic plan.

Recently, the firm has launched, with the support of Telefónica Open Future_, Cuatrecasas ACELERA, an acceleration program to drive entrepreneurial talent and support business initiatives that respond to the challenges and trends of today’s society in the field of legaltech.



+ info:

TOP 25 para el Dreamer Valenciano a Imagine Silicon Valley 2016

Ya se han seleccionado las 25 mejores candidaturas para el Dreamer  Valenciano que participará en el Imagine Silicon Valley 2016 becado por la Fundación Banco Sabadell y Florida Universitaria. En los próximos días un jurado formado por representantes de laFundación Banco Sabadell,Florida Universitaria e Imagine Creativity Center seleccionaran al ganador que se convertirá en el Dreamer Valenciano que participará, con todos los gastos cubiertos, en el programa de innovación disruptiva Imagine Silicon Valley 2016 que se llevará a cabo del 1 a al 31 de Julio en California. El ganador de la Beca se comunicará el próximo 13 de junio.

Los finalistas a Dreamer Valenciano son, por orden alfabético:

Manuel Albarrán
Marta Bernabéu
Javier Cabrero de Cabo
Raquel Carracedo
Alejandro Chueca
Claudia Cuevas
Daniel García Mielgo
Mariano Garcia Orgiles
Angel Gonzalez Fernandez
Noelia Herrera Crespo
Antonio Ineba Corell
Jean-Christophe Lasserre
Mireia Llinares Pla
Liseth Monticone
Andrea Motos
Eduardo Fernando Munilla
Luis Noé
Alejandro Palomares
Vicente Ribes Villalobos
Pablo Sánchez
Alba Santamaria
Carla Santos Herraiz
Jordi Serra Sansaloni
Chema Solís Martos
Borja Tarazona
Dídac Trubat Ponti



Sobre la Fundación Banco Sabadell:

LaFundación Banco Sabadell se constituyó con el propósito de estimular la excelencia y promover el saber y la cultura. El objetivo de la Fundación es promover actividades de divulgación, formación e investigación en los ámbitos educativos, científicos y culturales, así como fomentar y apoyar el talento joven. A lo largo de su trayectoria, ha contribuido a impulsar actividades en estos ámbitos y también se ha consolidado como organizadora de los prestigiosos galardones Premio Fundación Banco Sabadell a la Investigación Biomédica y Premio Fundación a la Investigación Económica.

Sobre Florida Universitaria:

Florida Universitaria es un centro de formación superior innovador y dinámico, conocedor de las necesidades de las empresas y la sociedad, en el que la formación a jóvenes y profesionales se fundamenta en la adquisición de las habilidades y conocimientos que les permitan participar con éxito en los nuevos escenarios empresariales, profesionales y sociales.

Florida Universitaria imparte titulaciones universitarias oficiales adscritas a la Universitat de València y a la Universitat Politècnica de València, ciclos formativos concertados con la Generalitat Valenciana, privados presenciales y semipresenciales, y programas de postgrado oficiales y propios.

Actualmente, son más de 200 profesionales los que trabajamos en el campus deFlorida Universitaria, formado por seis edificios con una superficie de 26.869 m2 y en el que estudian cada año más de 3.700 personas.

Sobre Imagine Silicon Valley 2016:

Imagine es una iniciativa nacida en Sillicon Valley (San Francisco, EEUU) que imparte programas de creatividad e innovación con el objetivo de identificar retos globales y sugerir soluciones para cambiar el mundo. Las ideas se trabajan en equipos multidisciplinares. En cada edición 12 dreamers viven una experiencia radical y transformadora.

Sobre Imagine :

Imagine Creativity Center es un programa de innovación fundado en el Silicon Valley de California por el emprendedor de Barcelona Xavier Verdaguer. Desde el año 2011 se vienen llevando a cabo ediciones de Imagine en el centro de creatividad de San Francisco, recorriendo Europa en un tren y recorriendo Latinoamerica.

Marc Unzueta, Dreamer #12 of Imagine Silicon Valley 2016

Marc Unzueta gana el concurso Dreamer #12 del programa IMAGINE Silicon Valley 2016.
El premio incluye  un mes de formación en el centro de creatividad Imagine en San Francisco, California.


Marc Unzueta, Ingeniero Aeroespacial por la Universidad Politécnica de Catalunya, viajará a San Francisco con todos los gastos pagados para participar durante todo el mes de julio en el programa de creatividad Imagine Silicon Valley 2016.  Marc tendrá la oportunidad de realizar una inmersión en el ecosistema de Silicon Valley a partir de un completo programa de visitas a las empresas y universidades más innovadoras del mundo (Google, Facebook, Twitter, Airbnb, Stanford University, etc.) y de conferencias de expertos internacionales en innovación y creatividad.

Marc ha ganado un concurso en el que participaron centenares de aspirantes. La prueba consistía en video de presentación y sus credenciales profesionales. De entre todos los participantes  se seleccionaron 10 finalistas para la última ronda de votos. Tras competir durante una semana, el concurso ha finalizado con la siguiente puntuación:

1era posición – Marc Unzueta :  8+9+10+6+10=  43 puntos

2nda posición – Alejandra Vieira: 10+6+7+10+9= 42  puntos

3era posición – Oscar Rovira: 7+10+9+8+5= 39 puntos

(el detalle de las puntuaciones está a disposición de los participantes a través de: )

Los puntos, sobre un máximo de 50 posibles, se podían conseguir de los votos de un jurado de expertos, del staff de imagine, de los participantes de pasadas ediciones, de entrevistas personales y de los votos conseguidos en la página de facebook de Imagine. (Ver bases del concurso y jurado. Detalle de las puntuaciones a disposición de los participantes. Interesados contactar con

La organización de Imagine quiere agradecer su participación a todos los candidatos del concurso y, muy especialmente, a los 10 finalistas que han llevado a cabo extraordinarias campañas para conseguir apoyos en las redes sociales. Asimismo, agradecer a todos los miembros del jurado y a las miles de personas que han votado a los candidatos.

Aquí un video previo que mandó Marc Unzueta a la organización:

Aquí el video que presentó al concurso:


IMAGINE es un Centro de Creatividad en el Silicon Valley de California para la generación de ideas que cambien el mundo y para cambiar la vida de las personas que participan en el programa. La sexta edición de Imagine Silicon Valley se pondrá en marcha el próximo 1 de Julio en el Yosemite National Park de California con 12 participantes ganadores de distintos concursos de creatividad y culminará con la exposición pública de las ideas el próximo 27 de Julio en San Francisco. El evento de presentación de resultados se llevará a cabo el próximo 15 de septiembre en Barcelona.

más información: ·


Marc Unzueta Selected As Dreamer #12 of Imagine Silicon Valley 2016

The prize includes one month of training in the center of creativity and innovation, Silicon Valley.

Marc Unzueta is an aerospacial engineer from the Universidad Politécnica de Catalunya. He will travel, all expenses paid, to San Francisco where he will participate the entire month of July in Imagine Creativity Center’s program, Imagine Silicon Valley 2016. He will have the opportunity to be immersed completely in the ecosystem of Silicon Valley and participate in a program where he will visit the most innovative business and universities in the world (Google, Facebook, Twitter, Airbnb, Stanford University). Marc will also have the opportunity to attend conferences with international experts in innovation and creativity.

Marc won a contest, in which more than a 1,000 people participated. The challenge consisted of putting together a video and sending their most up to date curriculum. Out of all of the participants, the Top 10 finalists were selected for the final round of voting. After a week of fierce competition, the results are:

1st place – Marc Unzueta :  8+9+10+6+10=  43 points

2nd place – Alejandra Vieira: 10+6+7+10+9= 42 points

3rd place – Oscar Rovira: 7+10+9+8+5= 39 points

The points, which there were a maximum of 50, could be gained from votes from the expert jury, Imagine staff, previous participants in Imagine, personal interviews and votes earned from the Imagine facebook page.

Imagine would like to thank all the candidates for their participation, especially the Top 10 who organized extraordinary campaigns on social media. We would also like to thank the members of the jury and hundreds of people that voted for the candidates.

Here is a preview video that Marc sent Imagine to present his candidacy:

Here is the video that Marc Unzueta presented for the contest:

About Imagine

Imagine is a creativity center in Silicon Valley, California. It was deigned for the generation of ideas that are going to change the world and the lives of those that participate in the program. The sixth edition of Imagine Silicon Valley will start July 1 in Yosemite National Park with 12 participants who have won various creativity contests. The program will end with a final event open to the public on July 27 in San Francisco. The final event in Barcelona will take place September 15.

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