Otsuka and Biocat are the main collaborators in the health sector of the 4th edition of Imagine Express. The collaboration between both companies demonstrates their commitment to innovation with the objective of delivering technological solutions of value to patients.
This innovation program takes place during the 4-day train journey between the cities Barcelona, Paris and London. During the trip, different teams previously selected through multiple talent contests participate in this hackatrain to design and prototype mobile technology solutions through techniques based on collaborative innovation.
The contest began last December when Otsuka and Biocat launched three challenges in the field of Health where more than 100 people participated by presenting their ideas to resolve the challenges posed.
The jury that validated and evaluated all the proposals was formed by a varied representation of different institutions and public-private entities related to the field of Health. The members of the jury included professionals from the Fundación Jiménez Díaz, the Sociedad Española de Psiquiatría (SEP), the Hospital Clínico San Carlos de Madrid, la Sociedad Española de Nefrología (S.E.N), the Asociación de Enfermería de Salud Mental (AEESME), the Axencia de Coñecemento en Saúde (ACIS), the Sociedad Española de Farmacia Hospitalaria (SEFH), Institut Assistència Sanitària de Girona, the Centro de Investigación Biomédica en Red (CIBERSAM), the Federación Nacional de Asociaciones para la Lucha Contra Enfermedades del Riñón (ALCER), the Sociedad Española de Directivos de la salud (SEDISA), the Societat Catalana de Gestió Sanitària (SCGS), the Consejería de Sanidad de Murcia and the Servicio Extremeño de Salud.
Núria Pastor, Psychologist and Research Assistant at the Instituto Hospital del Mar de Investigaciones Médicas (IMIM), will lead the first challenge addressed towards health professionals, institutions or patient associations. The initiative aims to create an app to empower patients, allow them to be more autonomous and to promote adherence to treatment to improve their quality of life.
Cristina Coll, Public Affairs & Patient Advocacy Manager de Otsuka, will lead the development of the solution to the second challenge, which aims to improve upon the visibility that the company currently has in Spain. This second team led by Coll will devise the development of an app that promotes digital networking between retired health professionals and those that are active, with the intention of fostering and generating knowledge.
Finally, the third challenge will be addressed to the general public and Clàudia Pardo, Business and Marketing graduate, has put forward an idea to develop a community of virtual innovation where start-ups resole the challenges that companies propose through a Lean Start-Up methodology.
The winners of the health category will have the opportunity to present the project in the 4YFN of the Mobile World Congress, along the other dreamers and mentors that participate in the Imagine Express trip next February 27th.
Óscar Alcoberro, Otsuka, Imagine Express 2017 from Imagine on Vimeo.
