This February the Audi Creativity Challenge (ACC) has started. It’s a project designed in 2015 in Silicon Valley Imagine by the dreamers Eva Torrents, Julien Palier and Marc Exposito.
Through the development, a lot of Imagine’s talents have been involved: the founder of Imagine, Xavier Verdaguer, Oscar del Rio and his team Interacsco (developers of technology), Albert Mikkelsen (Speaker for the ACC and host in the all the videos of the challenge), and several more dreamers who have collaborated in various aspects of the program as Joanna Parlinska, Blai Carandell, Carmina Solà, Montse Guàrdia and Meritxell Jordana.
The Audi Creativity Challenge aims to promote creativity and innovation in Spanish adolescents of 13-16 years.
The result is a educational program and a multichannel platform to activate the creativity of young people and give them real decision-making power of changing their cities.
In teams of 3, boys and girls will have to learn and work with the Imagine Lombard methodology to win the Audi Creativity Challenge by proposing the best solution to improve the mobility in their city.
Teens involved have until June to complete the challenge.
Inscriptions are open until march, 8th.
A Grand Finale event will the place in Madrid on June, 25th with the best 10 teams, pitching live their proposal. The winner team will travel to San Francisco in July to participate in Imagine Silicon Valley 2016 and develop their project.
The content proposed in the platform has been developed by Foundation Creativació, which has worked out fun activities that teens can follow to get through the Lombard methodology to increase the Learning by doing experience.
In total Creativació has created 12 sections filled with activities. From the start Creativació vision has been aligned with with the philosophy of the ACC “work to raise awareness, promote and collaborate with schools and families to educate creativity and talent of the boys and girls, convinced that they have to equip new generations with the needed tools to contribute positively on future society changes, as well as impacting on their own personal achievements”.